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SINGAPORE — U.S. Wheat Associates (USW) welcomes a new colleague to its South Asian Region Office in Singapore. Kong Song (Ivan) Goh joined the organization March 17, 2018, as Biscuit, Baking and Noodle Technologist. USW represents the interests of U.S. wheat farmers in the global milling wheat market.

Goh recently travelled to Thailand with USW’s veteran bakery consultant Roy Chung to analyze and compare wheat and flour quality from the United States and other countries.

“I have already seen that this organization is uniquely able to build a link between U.S. wheat farmers and their overseas buyers by providing market information and technical support to its customers,” Goh said. “No other wheat supplier provides the same services in the South Asia region.”

“We are pleased that Ivan can bring extensive experience in quality assurance and control to help flour mills, bakeries, cookie/cracker and confectionery processors better understand the quality, value and use of U.S. wheat flour,” said USW Regional Vice President Matt Weimar. “Ivan will soon join Roy Chung again to meet with milling and baking customers in Indonesia. It is just the start of what we know will be a long-term role supporting Roy and expanding technical support that helps differentiate U.S. wheat in this rapidly growing region.”

A Malaysian native who is fluent in several languages, Goh most recently held positions over five years in quality assurance and control, technical sales service and other functions with FFM Berhad (Federal Flour Mills) in West Port Klang, Malaysia. He earned a bachelor’s degree in Food Science and Technology from University Putra in Malaysia and has taken USW-sponsored courses in Baking Science and Technology and Cookies and Cracker Technology at the UFM Baking School in Bangkok, Thailand. When Goh is not traveling for USW activities, he will work from his home base in Kuala Lumpur, Malaysia, and the USW South Asian Office in Singapore.

Kong Song (Ivan) Goh

USW’s mission is to develop, maintain, and expand international markets to enhance wheat’s profitability for U.S. wheat producers and its value for their customers in more than 100 countries. Its activities are made possible through producer checkoff dollars managed by 17 state wheat commissions and cost-share funding provided by USDA’s Foreign Agricultural Service.

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Nondiscrimination and Alternate Means of Communications
U.S. Wheat Associates prohibits discrimination in all its programs and activities on the basis of race, color, religion, national origin, gender, marital or family status, age, disability, political beliefs or sexual orientation. Persons with disabilities who require alternative means for communication of program information (Braille, large print, audiotape, etc.) should contact U.S. Wheat Associates at 202-463-0999 (TDD/TTY – 800-877-8339, or from outside the U.S.- 605-331-4923). To file a complaint of discrimination, write to Vice President of Finance, U.S. Wheat Associates, 3103 10th Street, North, Arlington, VA 22201, or call 202-463-0999. U.S. Wheat Associates is an equal opportunity provider and employer.

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ARLINGTON, Virginia — U.S. Wheat Associates (USW), the industry’s export market development organization, promotes three associates to Vice President. Ben Conner is named Vice President of Policy, Joe Sowers is promoted to Regional Vice President for Philippines and Korea, and Jeff Coey becomes Regional Vice President for China and Taiwan. In addition, Matt Weimar, Regional Vice President for South Asia, adds responsibilities as Senior Advisor across all Asian countries.

“The importance of trade policy issues related to U.S. wheat export opportunities continues to grow and Ben Conner has stepped up quickly to senior level work in his role as Director of Policy,” said USW President Vince Peterson.

Based in Arlington, Va., Conner directs USW efforts to work collaboratively with wheat farmers and customers around the world to create a fair and competitive trade environment for U.S. wheat. He joined USW in October 2014 as Assistant Director of Policy and was named Director of Policy in 2016. Before joining USW, he worked in agriculture and trade policy as a legislative assistant to former U.S. Sen. Mike Johanns. Conner also served as a special assistant at the U.S. Department of Energy following graduation from Miami University with a bachelor’s degree in international studies. His undergraduate experience included academic work in management and Middle East and Islamic Studies at American University in Cairo, Egypt. Conner went on to earn a master’s degree in International Commerce and Policy at George Mason University and a joint MS-MBA in Food and Agribusiness Management from Purdue and Indiana Universities.

“With promotions for Joe Sowers and Jeff Coey, we are recognizing their contributions and growth in their export market development roles,” said USW Vice President for Overseas Operations Mark Fowler. “The changes in responsibility will also help make regional activities even more effective and efficient.”

Sowers is based in Manila, Philippines, and will manage staff and export market development activities originating there and in Seoul, South Korea. He joined USW in 2005 as a market analyst in Washington, D.C., and earned a promotion to senior market analyst before moving to the USW regional office in Mexico City as assistant regional director for Mexico, the Caribbean and Central America. In 2011, Sowers was transferred to Manila as assistant regional director for South Asia. He earned a bachelor’s degree in agronomy and a master’s degree in agricultural economics from Virginia Polytechnic Institute and State University. From 2000 to 2004 Sowers analyzed global grain and oilseed markets with the economic consulting firm, Global Insight, stationed in Philadelphia and Barcelona, Spain.

Coey is based in Hong Kong and will manage staff and export market development activities originating in offices in Hong Kong, Beijing and Taipei. He joined USW in 2015 with more than 25 years of marketing and trade facilitation experience in East Asia, including cotton merchandising in Hong Kong and Beijing, China, and as a lecturer for the master’s degree program at the Hong Kong Baptist University’s School of Communication. Fluent in Mandarin, Coey studied Chinese language and literature at Middlebury College and National Taiwan University. He holds bachelor’s degrees in East Asian Studies and Chinese from the University of Kansas, as well as a master of business administration from the University of Wisconsin, Madison, in international business and marketing.

Weimar started with USW as country director in the Beijing office in 1987 and was assigned as regional director in 1993 in the Hong Kong office where he served for many years before being named Regional Vice President for South Asia and moving to Singapore in 2015. Weimar hails from a wheat and cattle ranch near Arlington, Ore. In addition to farm management, his work experience includes marketing livestock feeds and supplements for Loomix, Inc., and value-added product promotion in Asian markets for the Oregon Department of Agriculture. Weimar received a bachelor’s degree in agricultural and resource economics from Oregon State University in 1982, graduating with high honors after being named both outstanding undergraduate and senior in OSU’s College of Agriculture.

USW works in more than 100 countries with a mission to “develop, maintain and expand international markets to enhance wheat’s profitability for U.S. producers and its value for their customers.” USW activities are funded by producer checkoff dollars managed by 17 state wheat commissions and by USDA Foreign Agricultural Service cost-share programs. For more information, visit www.uswheat.org or contact your state wheat commission.

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Nondiscrimination and Alternate Means of Communications
USW prohibits discrimination in all its programs and activities based on race, color, religion, national origin, gender, marital or family status, age, disability, political beliefs or sexual orientation. Persons with disabilities who require alternative means for communication of program information (Braille, large print, audiotape, etc.) should contact USW at 202-463-0999 (TDD/TTY – 800-877-8339, or from outside the U.S., 605-331-4923). To file a complaint of discrimination, write to Vice President of Finance, USW, 3103 10th Street, North, Arlington, VA 22201, or call 202-463-0999. USW is an equal opportunity provider and employer.

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ARLINGTON, Virginia — U.S. Wheat Associates (USW) welcomes Catherine Miller to its Arlington, VA, headquarters office staff as Programs and Planning Coordinator effective January 2, 2018. In this role, Miller will support programs by coordinating trade teams and short course programs with USW’s overseas offices and state wheat commissions. She will also support planning with its annual Unified Export Strategy (UES) review process. She will report to Vice President of Programs and Planning Jennifer Sydney.

“Catherine’s enthusiasm for the agricultural industry will be an asset to our work at USW,” said Sydney.

Miller joins USW after graduating cum laude from Auburn University May 2017, earning a bachelor’s degree in agriculture business and economics. A native of Virginia, she gained valuable experience as a Pathways intern for the USDA at the National Institute of Food and Agriculture (NIFA), where she developed reports for USDA supported activities in Food Safety and Climate Change and worked with the Expanded Food and Nutrition Education Program. Miller was also an active member of the Agriculture Economics Club at Auburn University and is currently a sustaining member of the National Charity League, having volunteered more than 150 hours.

USW is the wheat industry’s export market development organization working to promote all six classes of U.S. wheat in more than 100 countries. Its activities are made possible through producer checkoff dollars managed by 17 state wheat commissions and cost-share funding provided by USDA’s Foreign Agricultural Service.

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Nondiscrimination and Alternate Means of Communications
U.S. Wheat Associates prohibits discrimination in all its programs and activities on the basis of race, color, religion, national origin, gender, marital or family status, age, disability, political beliefs or sexual orientation. Persons with disabilities who require alternative means for communication of program information (Braille, large print, audiotape, etc.) should contact U.S. Wheat Associates at 202-463-0999 (TDD/TTY – 800-877-8339, or from outside the U.S.- 605-331-4923). To file a complaint of discrimination, write to Vice President of Finance, U.S. Wheat Associates, 3103 10th Street, North, Arlington, VA 22201, or call 202-463-0999. U.S. Wheat Associates is an equal opportunity provider and employer.

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ARLINGTON, Virginia — U.S. Wheat Associates (USW) promotes three employees in its Arlington, Va., Headquarters. Erica Oakley is promoted to Director of Programs, Amanda Spoo is promoted to Assistant Director of Communications and Elizabeth Westendorf is promoted to Assistant Director of Policy. USW is the industry’s export market development organization representing the interest of U.S. wheat farmers in more than 100 countries.

Oakley joined USW in July 2015 as Program Manager after serving as an Associate at Humanitas Global, Washington, D.C. She also worked as a Program Associate at the Academy for Educational Development, now FHI 360, supporting a USAID Title II-funded Food and Nutrition Technical Assistance project working to strengthen food security and nutrition policies, programs and systems. Before that Oakley was a Project Associate at Washington-based Futures Group. At USW, Oakley directs and implements export market development activities, including consulting assignments, board team trips and customer conferences.

Spoo joined USW in March 2015 as a Communications Specialist after two years as Director of Communications at Kansas Pork Association, Manhattan, Kan. As an undergraduate at Kansas State University, Spoo worked three years as a Student Communications Specialist at the IGP Institute in Manhattan. At USW, Spoo manages social media outreach and assists in communications to stakeholders and overseas customers.

Westendorf joined USW in October 2014 as a Policy Specialist after working at Winrock International on a sustainable agriculture project, focusing on developing project evaluations and communications. She also served an internship at the U.S. Embassy in Phnom Penh, Cambodia, and was a World Food Prize Wallace Carver Fellow with USDA’s Economic Research Service, where she helped analyze the economic impacts of sub-therapeutic antibiotics in livestock. At USW, Westendorf helps implement USW’s plant breeding innovation, sustainability and food aid policy and provides support on a wide range of trade policy issues impacting wheat exports.

USW’s mission is to “develop, maintain, and expand international markets to enhance the profitability of U.S. wheat producers and their customers.” Its activities are made possible by producer checkoff dollars managed by 18 state wheat commissions and through USDA Foreign Agricultural Service cost-share funding. For more information, visit www.uswheat.org or contact your state wheat commission.

Header Photo Caption: U.S. Wheat Associates (USW) promotes three employees in its Arlington, Va., Headquarters. Amanda Spoo (left) is promoted to Assistant Director of Communications, Elizabeth Westendorf (center) is promoted to Assistant Director of Policy and Erica Oakley (right) is promoted to Director of Programs.

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Nondiscrimination and Alternate Means of Communications
U.S. Wheat Associates prohibits discrimination in all its programs and activities on the basis of race, color, religion, national origin, gender, marital or family status, age, disability, political beliefs or sexual orientation. Persons with disabilities who require alternative means for communication of program information (Braille, large print, audiotape, etc.) should contact U.S. Wheat Associates at 202-463-0999 (TDD/TTY – 800-877-8339, or from outside the U.S.- 605-331-4923). To file a complaint of discrimination, write to Vice President of Finance, U.S. Wheat Associates, 3103 10th Street, North, Arlington, VA 22201, or call 202-463-0999. U.S. Wheat Associates is an equal opportunity provider and employer.

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ARLINGTON, Virginia — On July 1, 2017, Vince Peterson became the fourth President of U.S. Wheat Associates (USW) since the organization was formed in 1980 by the merger of Great Plains Wheat and Western Wheat Associates. Peterson replaced Alan Tracy who retired as President after 20 years. Tracy will serve as a Senior Advisor with USW for the foreseeable future.

The USW President serves at the pleasure of the U.S. wheat farmers on its Board of Directors and is responsible for implementing board-directed policies and for managing staff, export market development programs and finances. The USW directors unanimously selected Peterson as the next President in November 2016.

“I am very optimistic about the long-term opportunities for U.S. wheat exports as I start my tenure as President,” said Peterson, who has been with USW for 32 years and served most recently as Vice President of Overseas Operations. “The farmers we represent produce the variety and quality of wheat needed to meet rapidly growing demand around the world. Under Alan’s leadership, and with amazing support from our farmer leaders and wheat commission members, we built a strong base of export sales and talented staff that are well prepared and strategically placed to take advantage of this opportunity.”

Looking back, Tracy said adjusting to the shift from government to mainly private importing was one of the big changes since he joined USW in 1997.

“I am proud that we are able to pass along to Vince a worldwide team that continues to provide trade and technical service that build a preference for U.S. wheat in an increasingly competitive and sophisticated world market,” Tracy said. “I am also pleased that we were able to play a role in the demise of the trade-distorting Australian Wheat Board monopoly and see the Canadian government choose an open market for its wheat industry.”

Trade policies will have an increasing influence on global wheat trade, Tracy noted. He cites the significant market distortion from excessive domestic subsidies and other policies by China, India and other developing countries that are cutting into U.S. wheat farm income.

“USW helped blow the whistle on these policies and the U.S. government is now pursuing disputes cases against China at the World Trade Organization,” he said. “Enforcement of existing trade agreement rules is vital in today’s trade environment and will grow even more important in the future.”

USW’s mission is to “develop, maintain, and expand international markets to enhance the profitability of U.S. wheat producers and their customers.” Its activities are made possible by producer checkoff dollars managed by 18 state wheat commissions and through USDA Foreign Agricultural Service cost-share funding. For more information, visit www.uswheat.org or contact your state wheat commission.

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Nondiscrimination and Alternate Means of Communications
U.S. Wheat Associates prohibits discrimination in all its programs and activities on the basis of race, color, religion, national origin, gender, marital or family status, age, disability, political beliefs or sexual orientation. Persons with disabilities who require alternative means for communication of program information (Braille, large print, audiotape, etc.) should contact U.S. Wheat Associates at 202-463-0999 (TDD/TTY – 800-877-8339, or from outside the U.S.- 605-331-4923). To file a complaint of discrimination, write to Vice President of Finance, U.S. Wheat Associates, 3103 10th Street, North, Arlington, VA 22201, or call 202-463-0999. U.S. Wheat Associates is an equal opportunity provider and employer.

(Alan Tracy, left, Vince Peterson, right)

(Vince Peterson, left, Alan Tracy, right)

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ARLINGTON, Virginia — U.S. Wheat Associates (USW) announces a change to its senior staff, naming Mark Fowler as the new Vice President of Overseas Operations, following the transition of Vince Peterson to President on July 1, 2017. In this role, Fowler will be responsible for providing program and personnel direction to USW’s 15 overseas offices, as well as technical and marketing guidance in support of USW’s trade servicing activities. USW is the industry’s export market development organization, representing the interests of U.S. wheat farmers in more than 100 countries.

“My first memories growing up in a farming family were riding with my grandfather to the grain elevator with a load of wheat,” said Fowler. “I am honored to be selected to serve U.S. wheat producers and support the mission of U.S. Wheat Associates.”

Fowler is no stranger to the international milling and wheat industries. He earned a bachelor’s degree in Milling Science and Management from Kansas State University (KSU), and later returned to complete a master’s degree in Agricultural Economics. His career began as a miller first for Cargill, Inc., and then Seaboard Corp. In those roles, Fowler ran flour mills, worked on projects in several developing countries, including Ecuador, Guyana and Haiti, and also worked as a technical director of the Africa Division within Seaboard’s Overseas Group in Durban, South Africa. Later, Fowler spent 12 years back at KSU as a milling specialist and associate director at the IGP Institute, in the university’s Grain Science and Industry department.

“USW has worked closely with Mark over the years in his various capacities in milling, education, training and customer consultation work. He clearly distinguished himself by the quality of his work as well as his energy and enthusiasm for the international milling industry,” said Peterson. “Mark is a longtime friend to our industry, but in recent months I have had the opportunity to get to know him on a deeper business level and to learn how well he is respected as a manager, executive and leader by the people that he has worked with.”

Over the past decade, Fowler has also been a technical milling consultant for USW, as well as the Northern Crops Institute (NCI), allowing him to become well acquainted with many USW staff and overseas customers.

“Throughout my career, I have experienced the global impact of the milling industry from several perspectives” said Fowler. “I am excited to engage with friends and colleagues in the industry, to advance the U.S. wheat export market development mission.”

Most recently, Fowler was the President and CEO of Farmer Direct Foods, Inc. a farmer-owned, flour milling company in New Cambria, KS. In this role, Fowler gained critical senior management and executive experience, which Peterson says demonstrates that Fowler has the leadership and capabilities to manage USW’s overseas operations.

“I am fully confident that Mark will bring skills, ability and experiences that will prove extremely valuable to U.S. Wheat Associates and U.S. wheat producers in the future,” said Peterson.

USW’s mission is to “develop, maintain, and expand international markets to enhance the profitability of U.S. wheat producers and their customers.” Its activities are made possible by producer checkoff dollars managed by 18 state wheat commissions and through cost-share funding provided by USDA’s Foreign Agricultural Service. For more information, visit www.uswheat.org or contact your state wheat commission.

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Nondiscrimination and Alternate Means of Communications
U.S. Wheat Associates prohibits discrimination in all its programs and activities on the basis of race, color, religion, national origin, gender, marital or family status, age, disability, political beliefs or sexual orientation. Persons with disabilities who require alternative means for communication of program information (Braille, large print, audiotape, etc.) should contact U.S. Wheat Associates at 202-463-0999 (TDD/TTY – 800-877-8339, or from outside the U.S.- 605-331-4923). To file a complaint of discrimination, write to Vice President of Finance, U.S. Wheat Associates, 3103 10th Street, North, Arlington, VA 22201, or call 202-463-0999. U.S. Wheat Associates is an equal opportunity provider and employer.

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USW hired Dr. Ting Liu, Sep. 1, 2016, as Technical Specialist to provide technical support and training to demonstrate the performance qualities of U.S. wheat in production of baked goods and traditional Chinese wheat based products. Liu works from USW’s Beijing office and will regularly travel across China and the region to visit customers and provide baking assistance and technical service.

“Ting provides additional depth to the Beijing office and has the technical expertise that this position requires,” said Jeff Coey, Assistant Regional Vice President for China and Taiwan. “She is a great communicator and has already become a valued asset, translating technical documents and accompanying a recent trade team mission from the United States.

A native of Zhejiang province in east China, Liu received a doctoral degree in food science from the University of Minnesota (UMN) Twin Cities. She was advised by Dr. Gary Hou, Wheat Marketing Center technical director and wheat foods specialist, and UMN Professor Dr. Len Marquart, on developing whole wheat flour tortillas by using U.S. HRW, HRS and hard white (HW) wheat. Liu published four peer-reviewed technical papers and has presented research results at the annual meetings of both the AACC International and the Institute of Food Technologists. She remains actively involved in the AACC International Milling & Baking Division.

Liu is interested in both the scientific and culinary sides of baking, and in her brief time at USW has already attended baking training courses held by Hou and fellow USW colleagues Roy Chung and Shu-ying Yang. Her responsibilities include baking demonstrations, technical seminars and popularizing research results.

“We are very pleased to have Liu with us to represent USW at Chinese and regional conferences, and provide the technical support our customers need,” said Coey.

Dr. Ting Liu

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Nondiscrimination and Alternate Means of Communications
U.S. Wheat Associates prohibits discrimination in all its programs and activities on the basis of race, color, religion, national origin, gender, marital or family status, age, disability, political beliefs or sexual orientation. Persons with disabilities who require alternative means for communication of program information (Braille, large print, audiotape, etc.) should contact U.S. Wheat Associates at 202-463-0999 (TDD/TTY – 800-877-8339, or from outside the U.S.- 605-331-4923). To file a complaint of discrimination, write to Vice President of Finance, U.S. Wheat Associates, 3103 10th Street, North, Arlington, VA 22201, or call 202-463-0999. U.S. Wheat Associates is an equal opportunity provider and employer.

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USW is pleased to announce that Ben Conner has been promoted to Director of Policy to lead the USW policy team’s efforts and manage relations with wheat value chain organizations.

Current USW Vice President of Policy Dalton Henry will depart USW on Dec. 30, 2016, to take a position as Legislative Director for U.S. Congressman-Elect Roger Marshall. Henry will have the opportunity to work on policy affecting his home district in Kansas.

“We recognize that this is an opportunity Dalton should not pass up and, while we will miss him at USW, we congratulate him and thank him for his service to wheat farmers in Kansas and across the United States,” said USW President Alan Tracy. “Trade policy is a critical part of our mission to open new overseas markets and Ben is well prepared to take up to the challenge. With Policy Specialist Elizabeth Westendorf focusing on food aid, innovative breeding and production policies and other areas, our policy team will keep advancing our aggressive USW trade policy agenda.”

Conner joined USW in 2014 as Assistant Director of Policy at the organization’s Headquarters Office in Arlington, VA, after spending five years working in agriculture and trade policy in the office of U.S. Sen. Mike Johanns. He also has extensive academic experience in international affairs and agricultural economics. For more information, visit https://bit.ly/1mW1Hgq.

Ben Conner

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Nondiscrimination and Alternate Means of Communications
U.S. Wheat Associates prohibits discrimination in all its programs and activities on the basis of race, color, religion, national origin, gender, marital or family status, age, disability, political beliefs or sexual orientation. Persons with disabilities who require alternative means for communication of program information (Braille, large print, audiotape, etc.) should contact U.S. Wheat Associates at 202-463-0999 (TDD/TTY – 800-877-8339, or from outside the U.S.- 605-331-4923). To file a complaint of discrimination, write to Vice President of Finance, U.S. Wheat Associates, 3103 10th Street, North, Arlington, VA 22201, or call 202-463-0999. U.S. Wheat Associates is an equal opportunity provider and employer.

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ARLINGTON, Virginia — At their fall meeting Nov. 5, 2016, in Denver, CO, the U.S. Wheat Associates (USW) Board of Directors unanimously selected Vince Peterson as the next President of the organization replacing Alan T. Tracy, who plans to retire in July 2017. Peterson currently serves as USW Vice President of Overseas Operations. USW is the industry’s export market development organization, representing the interests of U.S. wheat farmers in more than 100 countries.

“First I want to thank the board for their confidence in me following the great work that Alan has done leading this organization for the last 20 years,” Peterson told the farmer directors. “This day would not be possible for me without the work and support of all the overseas staff and my colleagues here in our U.S. offices. I want all of them and the board to know that I will do all I can to continue this organization’s strong service to American wheat farmers and their overseas customers.”

“Protecting and expanding export demand for wheat has always been critical, but never more so than in this depressed market,” said 2016/17 USW Chairman Jason Scott, a wheat farmer from Easton, MD. “The entire board believes that Vince Peterson is the right person at the right time to fill the President’s position after Alan retires. He has spent his entire career in the grain trade and has been a steady hand directing overseas marketing efforts for USW over the last 31 years. This also represents a very practical way to make this transition.”

After Tracy informed the board in July 2016 of his intention to retire, Scott formed a search committee and appointed USW Past Chairman Brian O’Toole, a wheat farmer from Crystal, ND, as its chair.

“During our initial meetings, the committee decided to focus the search for Alan’s replacement inside the wheat industry,” O’Toole said. “Vince expressed his interest in the position and it quickly became clear that he was the most qualified candidate with obvious respect across the entire wheat industry. The committee voted unanimously to recommend him to the directors, and they agreed with us.”

“From the start of this process I expressed my hope that this would be a smooth transition,” Tracy said. “Vince has been one of my senior staff colleagues from the time I accepted this position in 1997 and I had no hesitation recommending him as my replacement. We will have plenty of time to look back at my work here, but for now I offer my sincere congratulations to Vince and I look forward to working with him and the board to make sure this organization doesn’t miss a beat.”

USW’s mission is to “develop, maintain, and expand international markets to enhance the profitability of U.S. wheat producers and their customers.” Its activities are made possible by producer checkoff dollars managed by 19 state wheat commissions and through cost-share funding provided by USDA’s Foreign Agricultural Service. For more information, visit www.uswheat.org or contact your state wheat commission.

Header Photo Caption: Wheat Export Organization Announces Leadership Transition for 2017. U.S. Wheat Associates (USW) Board of Directors selected Vince Peterson (far left) as the next President of the organization at their fall meeting Nov. 5, 2016, in Denver, Colo. Peterson, who currently serves as Vice President of Overseas Operations, will replace Alan T. Tracy (second from right) who will retire in July 2017 after 20 years as USW President. They join USW Chairman Jason Scott (second from left), a wheat growers from Easton, Md., and Past Chairman Brian O’Toole (far right), a wheat growers from Crystal, N.D., who chaired a selection committee.

 

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Nondiscrimination and Alternate Means of Communications
U.S. Wheat Associates prohibits discrimination in all its programs and activities on the basis of race, color, religion, national origin, gender, marital or family status, age, disability, political beliefs or sexual orientation. Persons with disabilities who require alternative means for communication of program information (Braille, large print, audiotape, etc.) should contact U.S. Wheat Associates at 202-463-0999 (TDD/TTY – 800-877-8339, or from outside the U.S.- 605-331-4923). To file a complaint of discrimination, write to Vice President of Finance, U.S. Wheat Associates, 3103 10th Street, North, Arlington, VA 22201, or call 202-463-0999. U.S. Wheat Associates is an equal opportunity provider and employer.

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ARLINGTON, Virginia — U.S. Wheat Associates (USW) has hired Boyuan Chen as Country Director in the organization’s Taipei, Taiwan, office. Starting Nov. 1, 2016, Chen will manage U.S. wheat market development programs and USW’s business and government relationships in a market that imports on average about 38 million bushels of U.S. wheat every year. Chen will replace long-time Country Director Ron Lu, who is transitioning to retirement at the end of 2016 after 33 years with USW.

“Boyuan Chen is an ideal manager for this position who will draw from 20 years of experience in food and feed commodity procurement with Uni-President Enterprises,” said USW Regional Vice President Matt Weimar. “He joins our history of strong leadership since Western Wheat Associates opened an office in Taipei more than 50 years ago. By helping Taiwan’s flour millers and wheat foods industry constantly improve their products, we have developed very loyal customers for U.S. dark northern spring, soft white and hard red winter wheat farmers.”

After three years in banking, Chen started with Uni-President, Asia’s largest food production corporation, in 1997 as a grain market analyst and gained experience in the company’s soybean procurement group. In 2001, he moved up to assistant chief of the company’s Taipei procurement section working closely with the Taiwan Flour Mills Association (TFMA), the Taiwan Feed Industry Association and the Taiwan Vegetable Oil Manufacturers Association. Chen’s last position with Uni-President was as section chief of import affairs from 2009 to 2016. He earned a bachelor’s degree in Agricultural Economics from National Taiwan University, Taipei, in 1989, and a master’s degree in Financial Management from Syracuse University in 1994.

USW is the industry’s market development organization working in more than 100 countries. Its mission is to “develop, maintain, and expand international markets to enhance the profitability of U.S. wheat producers and their customers.” The activities of USW are made possible by producer checkoff dollars managed by 19 state wheat commissions and through cost-share funding provided by USDA’s Foreign Agricultural Service. For more information, visit www.uswheat.org or contact your state wheat commission.

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Nondiscrimination and Alternate Means of Communications
U.S. Wheat Associates prohibits discrimination in all its programs and activities on the basis of race, color, religion, national origin, gender, marital or family status, age, disability, political beliefs or sexual orientation. Persons with disabilities who require alternative means for communication of program information (Braille, large print, audiotape, etc.) should contact U.S. Wheat Associates at 202-463-0999 (TDD/TTY – 800-877-8339, or from outside the U.S.- 605-331-4923). To file a complaint of discrimination, write to Vice President of Finance, U.S. Wheat Associates, 3103 10th Street, North, Arlington, VA 22201, or call 202-463-0999. U.S. Wheat Associates is an equal opportunity provider and employer.