More than 90 U.S. Wheat Associates (USW) staff, stakeholders and customers recently came together in Barcelona, Spain, at what USW President Vince Peterson called the best World Staff Conference (WSC) the organization has held in many years.
The conferences provide a rare but valuable opportunity for USW overseas and domestic staff to meet in person and share challenges and opportunities associated with the organization’s mission to develop, maintain and expand international markets to enhance wheat’s profitability for U.S. wheat producers and its value for their customers.
The 2019 conference included general sessions with all participants and breakout sessions focused on “Proving the Value of U.S. Wheat.” To help bring that theme to life, USW offices brought local wheat foods to share with participants. In addition, many of the sessions also examined and celebrated the significant contribution of veteran USW staff (including special recognition for colleagues who will be retiring in the relatively near future) and welcomed the next generation of people working on behalf of U.S. wheat farmers.
USW wishes to thank the USDA Foreign Agricultural Service for their support of the 2019 WSC and our ongoing work around the world. And we thank our state wheat commission members, our board of directors and many presenters from outside the organization for their contribution to the conference.
In addition to the group photo at the top of this page, here are several scenes from the conference.