As the industry’s export market development organization, U.S. Wheat Associates (USW) promotes the specific benefits of all six classes of U.S. wheat in competitive markets and works to demonstrate the functional quality, value and reliability of U.S. wheat. USW has an undisputed reputation for transparency and dedication to service. USW strives to be a valuable resource and partner to our export customers, in ways that provide a significant return on farmer and federal investment in wheat export market development.
Recent examples of our work are shared below. Please check back regularly for new success stories.
USW Provides Essential Wheat Crop Quality Data Every Year
Because no two crops are alike, the world’s flour millers, bakers and wheat food processors must have some assurance that the wheat they buy will meet their...
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Nurturing Global Recognition for U.S. Wheat Baking Industry Expertise
Bakers around the world consider flour produced from U.S. wheat to be consistently high quality and versatile. That reputation is earned largely because wheat...
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Latin American Buyers Conference Builds Knowledge Base for Future U.S. Wheat Exports
A Latin American and Caribbean Buyers Conference June 2016 in Portland, OR, sponsored by USDA Foreign Agricultural Service cooperator U.S. Wheat Associates (USW)...
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Market Development Helps Build Future Demand for U.S. Wheat in China
Euromonitor International has predicted that sales of baked goods in the People’s Republic of China will increase 22.5% by 2021. Domestic wheat is less than...
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Trade Service and Visit to the United States Help Increase U.S. Wheat Exports to Colombia
To help Colombian wheat buyers find ways to import more U.S. wheat, USDA Foreign Agricultural Service cooperator U.S. Wheat Associates worked closely with USDA...
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